YouTube watch time is an important metric on the YouTube platform. Watch time refers to the total amount of time, in minutes or hours, that viewers…
Native video refers to video content that is uploaded to or created on social networks and plays in that network’s feed, instead of…
YouTube Shorts is a new video feature from YouTube, focused on creating and watching short, engaging videos on mobile devices. This feature…
Video marketing is a marketing strategy that uses video to promote a brand, product or service and bring it to the attention of a…
YouTube SEO (Search Engine Optimization) refers to the process of optimising your videos, channel descriptions and playlists on YouTube to…
Evergreen content is content that is timeless, meaning it stays relevant and valuable to readers or viewers no matter when they…
Embedding a video means integrating a video into another web page, so the video can be watched directly on that page without the…
Video SEO, also known as video search engine optimisation, is the practice of optimising videos on YouTube to improve visibility and ranking in…
YouTube marketing is promoting businesses, products or services on the YouTube platform by uploading valuable videos to the…